I spent more than two decades helping brands tell their stories and sell their wares. Big ones. Household names. I won some awards, pulled a lot of late nights, made great friends, and genuinely loved the work. But somewhere along the way, I realized I was more interested in the people in the room than the product on the brief.

That curiosity — about what drives people, what holds them back, what they're really after — never left me. It just found a better home.

I came to coaching the way most people come to anything that really matters: the hard way. My recovery from multiple addictions cracked me open and taught me what real change feels like from the inside. It also gave me something no credential ever could: genuine understanding of what it takes to do the hard work and come out different on the other side.

I went and got the best coaching credential there is (the CPCC, accredited by the ICF) because if I was going to do this, I was going to do it properly. And because the Co-Active model is the one that changed my own life first.

Now I'm genuinely obsessed with helping people figure out who they are and what they actually want — which, in my experience, is the only work that matters.

When I'm not coaching, I'm rooting for Toronto sports teams (usually a bit too loudly), listening to music old and new, attempting to cook better, chasing a single digit handicap at golf, and spending time with my wife Sarah, two kids, and lifetime member of the Good Boys Club, our chocolate lab Bear.

I'm really glad you're here.